🥇 Loved by Aussie Camping Mums for Standout Style
Kids Reef Keepin’ Cool - UPF50+ Fishing Shirt
Kids Reef Keepin’ Cool - UPF50+ Fishing Shirt
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Superior Sun Protection
With a UPF50+ rating, our Not a Fishing Shirts shield you and your little ones from the harsh Australian sun. Perfect for long days outdoors, these shirts and dresses reduce the need for constant sunscreen application, keeping your skin safe and comfortable.
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Lightweight and Breathable
Made from premium, breathable fabrics, our shirts keep you cool even in the hottest conditions. Whether you’re hiking, fishing, or relaxing at the campsite, the lightweight design ensures all-day comfort without overheating.
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Stylish Designs
Unlike traditional fishing shirts, our Not a Fishing Shirts and Dresses come in stylish designs that kids and adults adore. Stand out in style while enjoying practical features like moisture-wicking — ideal for any outdoor setting.
Sun protection meets effortless style
Say goodbye to fishy prints with our Ladies Not a Fishing Shirt from Mums Who Caravan and Camp! This UPF50+ shirt is lightweight, sun-safe, and perfect for camping, caravanning, or beach days. Pair with our Mini version HERE.
Discover the ultimate in outdoor comfort with Mums Who Caravan and Camp’s " Not a Fishing Shirt "collection - stylish, sun-protective shirts designed for adventurers of all ages. Whether you’re caravanning across Australia, camping by the river, or enjoying a day on the water, these lightweight, UPF50+ shirts offer unbeatable protection and vibrant style. Crafted for families who love the outdoors, our shirts blend practicality with eye-catching designs, making them the go-to camping apparel for mums, kids, and everyone in between. Say goodbye to boring fishing shirts and hello to a fresh, fun alternative that’s perfect for your next adventure!
Picture this...
you’re caravanning along the coast, the kids are splashing by the river, and you’re all dressed in Mums Who Caravan and Camp’s Not a Fishing Shirt or Dress. These versatile tops and dresses are perfect for camping in the outback, fishing without the fishy designs, or exploring national parks. For mums managing a busy campsite, they offer easy-care convenience and lasting durability. For kids, the lightweight fabric and fun colors make them a joy to wear, whether they’re building sandcastles or chasing adventures. From beach days to bush trails, our shirts are the best sun-protective clothing for families who love the outdoors
We're travelling Australia full time and these are a welcome addition to our life. They are lightweight, collared and super cool. An added bonus we have found is not only the sun protection, but also fly protection (there is less skin for flies to land on and bother you).
From the moment we received our order my son wanted to wear his top ; and every day since then he’s asked to wear it, rain, hail or shine!
The colours are stunning and I love there’s finally an option for a fishing shirt that doesn’t have a giant ugly fish on it ! (I know you know)


FAQs
What does UPF50+ mean?
A: UPF stands for Ultraviolet Protection Factor — a rating that shows how much UV radiation a fabric blocks. UPF50+ means it blocks around 98% of harmful UV rays, giving your child serious sun protection while they’re outdoors.
Will the sun protection wash out over time?
A: No. Our UPF50+ protection is built into the fabric — it’s woven into the fibres, not sprayed on. With proper care (cold wash, inside out, line dry) it keeps its performance season after season.
Can my child swim in the shirt/dress?
A: Yes — the fabric is quick-dry and made for saltwater/beach use. However we do recommend rinsing after swimming in salt or chlorine and following the care instructions to ensure it stays in top shape.
What fit should I choose? Is it true to size?
A: We design our shirts and dresses for real kids + active mums — size charts are in the images. Our Shirts are true to size for everyday wear; if you prefer a oversized fit you may choose one size up. Our dress design is a slim fit, we recommend for a relaxed fit choose one size up, for a oversized fit you may choose two sizes up.
We recommend measuring one of your favourite garments at home, lay your garment on a flat surface and measure laying flat, this is half size measurements and this is what our size chart refers to.
Note: Standard manufacturing tolerances of ±1-2 cm apply.
Are there any variations or print placement differences?
A: Yes - in line with industry standards, slight variations in print placement, colour depth or sizing may occur (about ±1-2 cm) and are not considered faults. We test every print to ensure quality and colour retention.
How durable are the prints and fabric for rough outdoor adventures?
A: Extremely durable - our 100% premium polyester performance mesh is fade-resistant and built to handle sand, salt, mud and repeated washes. Pretty much everything your little explorer will throw at it.
What if we order in-stock items + a pre-order together?
A: If your order includes both in-stock and pre-order items, your entire order ships together once all items are ready. If you’d like in-stock items sooner, place them in a separate order.
Do you ship internationally?
A: Not via our standard checkout — we currently ship Australia-wide only. If you’re overseas and would like to place an order, email us at hello@mwcac.com.au and we’ll check shipping options for you.
How long does shipment take?
A: We dispatch within 3 business days (Monday–Friday) for standard items. During sale periods please allow up to 7-10 business days. You’ll receive a shipping confirmation email with a tracking link once your order is on the move.
Can I return or exchange if the item doesn’t fit or I change my mind?
A: Yes - we accept returns within 30 days on full-price items. For “change of mind” or size exchanges a $4.95 restocking fee applies. For faulty items there’s no fee. Items must be unworn, unwashed and with tags attached in original condition.
How do I care for my MWCAC UPF50+ shirt/dress?
A: Wash on a gentle cycle at max 30 °C, inside out, and use a laundry bag if possible. Wash similar colours together. Do not tumble dry.
What fabric are your UPF50+ shirts and dresses made from?
A: All MWCAC UPF50+ shirts and dresses are made from 100% premium polyester performance mesh - lightweight, breathable, moisture-wicking and quick-dry, perfect for hot Aussie weather and active kids.
Collapsible row
Do they actually protect against the sun?
A: Yes - every garment has a UPF50+ rating, meaning it blocks around 98% of harmful UV rays. The sun protection is woven into the fabric, so it never washes out.
Will the print crack, peel or fade on my UPF50+ Shirt & Dress ?
A: Nope. We use full sublimation printing, not vinyl. That means the print is dyed into the fibres - no cracking, peeling, plastic feel or heat-pressed patches. It stays vibrant wash after wash.
Do the fishing shirt cuffs stretch out over time?
A: No - we use ribbed sleeve cuffs to help the garment hold its shape, even after repeat washing and rough camp life.
Are the styles unisex?
A: Yes — our fishing shirts and dress styles are designed to suit boys, girls and mums, with fits made for movement, comfort and long days outdoors.